INSTRUCTION & ASSEMBLY
VIDEO PRODUCTION.

About Instruction and Assembly Videos

Achieve substantial savings on logistics costs

Consumers often find instruction manuals confusing. Many do not read them properly (if at all). Some consumers skim-read. Some read the entire manual but still do not understand. A professionally shot assembly video can substantially reduce your customer support and returns cost.

We simplify the process of creating an Instruction Video

Our experts spend every day simplifying messages for consumer consumption. As we work both in video production for business and TV Advertising, we understand the point of a short, clear message.

Using a product samples, workshop session and select test groups if needed, we will create an easy-to-understand short video script that we can then film in our studios or on location.

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CASE STUDY : How an instruction video helped our client save money

Consumers often find instruction manuals confusing. Many do not read them properly (if at all). Some consumers skim-read. Some read the entire manual but still do not understand. A professionally shot assembly video can substantially reduce your customer support and returns costs.

Our client sold a range of fitness appliances. Imagine how you would describe the process of assembling and then using the product. The list of instructions would run over many pages and the descriptions would run to many words. If the consumer cannot make the product work they will either call technical support, or more likely, return the product to the retailer. Worst of all, they may never again buy another one of your products!

Now place a link on your product packaging to a simple, quick assembly and instruction video. Not only are consumers likely to watch the video before calling or returning the product, potential customers are more likely to buy your product as they feel more comfortable with their ability to use the product. The key is to keep the video short and to the point.

Why use instruction videos?

Instruction Video Production
  • Demonstrate product assembly and usage in a way that consumers can easily understand.
  • Videos are quicker and easier to understand.
  • Reduce support and logistics (returns) costs.
  • Increase sales with increased consumer engagement at the point of sale.
  • Use instruction videos as a marketing tool on YouTube and other Social Media platforms

Contact us using the form on this page or call 0203 002 92 42 for further information