2017 - Concept TV establishes its new brand, Concept Media Group and launches new web site.
As the amalgamation of digital devices continue, the ‘TV’ part of our trading brand ‘Concept TV’ had become tied to a specific device and business activity. In fact, as much as 50% of Concept’s video production work is now consumed on digital devices – smartphones, tablets, PCs, IOT devices. Although the principle company name and ownership had not changed, the effective trading brand became Concept Media Group. The new web site reflected the Video Production, TV Media Buying and Creative Production aspects of the business – now available at https://ConceptMedia.Group instead of the prior conceptstudios address.
2016 - New contracts agreed to supply video production services to major UK broadcasters
Concept TV once again became an associate of a major company as a provider TV Broadcast Production. We took further steps into programme content production with the development of a new TV programme and production style. News on this will follow once the project becomes public.
2015 - First affordable studio to embrace Cinema-grade RAW 4k
Continuing with our programme of constant re-investment, we took the decision to move over to 4k (UHD) video production. Not only did we want to be the first affordable agency to embrace 4k as part of our every-day production, but we wanted to take a step further into RAW digital filming. With new Davinci Resolve edit suites to support our Avid Media Composer and Adobe NLE edit suites, we began creating visuals that changed our marketplace forever.
2014 - Construction of a new Television Studio Kitchen Set
Our work with one of the UK’s leading small domestic product brands led us to the creation of a dedicated kitchen television studio. Unlike may other TV kitchens, our studio space was principally designed to look and function like a standard domestic kitchen. It remains in regular use for both TV Commercial production and digital video production.
Also in 2014, in line with demand, Concept specified and installed new edit facilities using Adobe’s Creative Cloud.
2012 - Investment in Post-Production
With an increased demand in scaled video production, we made a further investment in new Avid Media Composer NLE Video Editing suites.
2010 - New TV Studios acquired
Following the success of the business during the analogue switch-off, Concept TV needed more space to film and edit content. We also needed space to house our creative scriptwriters and visiting clientele. We found the perfect site located just outside London in the heart of Hemel Hempstead’s industrial estate – Maylands. After 6 months of design and build, Concept opened the doors to the new facility. The studios were split into production, post and sound studio spaces, with a separate space for general admin, creative and reception.
2006 - First affordable studio to embrace HD
Concept TV has always believed in constant re-investment. In 2006, we stepped away from most other video production companies and TV advertising agencies by investing heavily in new Full HD Filming and Post-Production facilities. This put our client’s visuals a far step ahead of their competitors.
2005 - Concept TV is chosen as 'white-label' production company
Concept TV was chosen by an agency to produce TV Commercials for its clients.
2004 - Concept Television Studios Limited was founded.
Concept Television Studios Limited was then formally established in 2004 to ‘fill the gap between big agencies and the business demands created by the planned analogue TV switch-off and subsequent change in viewing habits within the new multi-channel television environment’.
Cable TV and Sky was already well established by this point and had proven the demand for niche or content / audience specific channels. We knew that the digitisation of entertainment media would (and subsequently has) revolutionise the very principles of the way we consume content. We knew demand would be created for affordable content production with a new lean approach to the way TV media was bought. Our final and perhaps biggest insight was that analytics of ‘big data’ would form a central part of future advertising technique.
From these assumptions, Concept was born.
2003 - The initial team begins the foundations of Concept TV
Concept TV was initially developed in 2003 by a team of young passionate film-makers and marketeers.